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Web Badges for Lawyers – A Proposal for Law Societies
With the increasing number of alerts regarding fraudulent law firm websites, I have a proposal for Canadian law societies on how they might protect the public and provide better value to their...
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Brownlee LLP – A New Website with a Long Tradition
Skunkworks recently had the pleasure of creating a new website for the full-service law firm Brownlee LLP. Brownlee is an Alberta-based firm with offices in both Edmonton and Calgary. The firm draws...
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Vancouver Legal Marketing Joins the Big Leagues
The Big Leagues On this morning’s commute, I encountered a significant development in the world of Canadian legal marketing. The large digital billboard outside of BC Place is currently carrying an...
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Newfoundland Legal Marketing Rules In Brief
Because Skunkworks markets on behalf of law firms across Canada, we are required to stay up to date on the legal marketing rules of each province. In the past, we’ve provided quick refreshers on the...
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Taylor & Blair Personal Injury Lawyers Launch Mobile Optimized Website
According to Google, 2013 will be the first year that more people access the Internet from a mobile device than from a traditional laptop or desktop computer. For our purposes, it is perhaps more...
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New Family Law Video Ad by Watson Goepel LLP
Recently, Skunkworks went Hollywood. Our office was filled with costumed actors, bright lights, a hair and make-up stylist, miscellaneous crew and one very capable director. This foray into video work...
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Richmond BC Lawyers (Campbell Froh May & Rice LLP) Refresh
We are pleased to announce we have just launched a refreshed website for Richmond multi-service law firm Campbell Froh May & Rice LLP. The firm’s leadership has implemented a periodic website...
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Skunkworks collaborates with boutique criminal law firm Martland & Saulnier...
We were happy to get a call from UVic Law Alumni Brock Martland and Joe Saulnier when they set about transitioning Smart, Harris, Martland to their new law firm Martland & Saulnier. Brock and Joe...
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Calgary’s Sandra Sebree Law Corporation gets a new website.
Recently we had the pleasure of working with Calgary lawyer Sandra Sebree to brand her firm and develop her online presence. Sandra is a “people” lawyer meaning she is a common sense, down-to-earth...
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Vancouver Island’s RLR Lawyers Have a New Website
Skunkworks recently had the pleasure of assisting one of Vancouver Island’s largest law firms, RLR Lawyers, with the redevelopment of their website. Offering a diverse range of legal services from...
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BTM Lawyers Get Mobile
Every online study that we encounter seems to suggest that smartphones will inevitably surpass laptops, tablets, and PCs as the most common device used to access the Internet. With this in mind,...
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Close to Home: Google Local for Business and the Local Law Firm
The Local Law Firm It may come as a surprise to some that location has never been more important within a legal age defined by high-profile global law firms and online access to any lawyer from...
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Legal Marketing Resolutions for 2014
Lawyer resolutions for 2014: Exercise more. Drink less. Start marketing the law firm. If those were also last year’s resolutions, I would like to take this opportunity to get more specific and...
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Law Firm Analytics – An Introduction
Show me the Numbers Whether political parties, spies, or marketers, data is the new black. It was hard to read anything in 2013 without encountering hype regarding how “big data” is revolutionizing...
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Baristas & Solicitors — Introducing Coffee Shop Law Firms
Wouldn’t it be fantastic if getting legal advice was as convenient and comfortable as getting a cup of coffee? What if your lawyer was as familiar and accessible as your favourite coffee shop down the...
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The Risks of Redesign
The thing about change is that it is value neutral. Despite a commonly held assumption that change is for the better (see also progress), one of the risks of change is that things may actually get...
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Interesting Lawyers Needed
In Search of Interesting Legal communications are defined by precise, qualified, long-winded, and (sometimes admittedly) boring language. Most lawyers are best suited to communicating within legal...
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The Great Email Consent Gold Rush of 2014
With Canada’s anti-spam legislation coming into force on July 1st, professional services firms are rushing to “use it or lose it” with their mailing lists. If your firm has an existing mailing list...
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***** Best Lawyer in Town — Managing Law Firm Reviews
Reviews Rule According to Google: 97% of consumers research products and services online before buying locally. 90% of customers say that buying decisions are influenced by reading online reviews. 55%...
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Vancouver Personal Injury Trial Lawyers
Disclosure: Skunkworks works for Jarvis McGee Rice Trial Lawyers LLP on digital marketing efforts. Our cultural perception of lawyers is primarily based around US primetime television programming....
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